The Inveraray Marketing Group (IMaGe) was formed 27 years ago and has produced in excess of 2.5 million visitor guides for the picturesquetown of Inveraray and District. The members of the marketing group have produced in excess of 6 million brochures, radio and television adverts and poster campaignspromoting attractions, activities and accommodation in the area over this period. The activity and attraction members collectively entertain in excess of 250,000 visitors each year.IMaGe's 27 years’ experience and passion for excellence has earned it a professional reputation. It is recognised nationally as a non-profit visitor organisation for the Inveraray & District area and is majority funded by its members.

IMaGe is a membership organisation open to any tourism business in the mid Argyll area. It has an elected committee and a written constitution. IMaGe engages with Argyll & Bute Council, Visit Scotland and other national tourism organisations on behalf of its members.